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Reminder – Switch To Adwords “Expanded Ads”

Just a quick reminder to those of you running Adwords Campaigns that you’ve only got a couple of weeks left to switch over to Google’s new expanded ad format.

Google have issued their own reminder today – https://adwords.googleblog.com/2017/01/reminder-transition-to-expanded-text.html

If you’d like more general information about the new expanded ad format, take a look at this page – https://support.google.com/adwords/answer/7056544?hl=en-GB

At Lissori, we’ve had a number of clients mention how restrictive the old ad formats are, it’s not easy trying to make yourself stand out when you’ve only got space for a few words. As such, we welcome this change.